YouTube offers three main types of TrueView ads:
TrueView In-Stream Ads, which play before or during another video and can be skipped after 5 seconds;
TrueView Discovery Ads, which appear in search results or on the YouTube homepage and encourage users to click and watch, and TrueView for Action Ads, designed with a strong call-to-action to drive conversions like sign-ups or purchases.
Each type allows advertisers to engage viewers in different ways based on campaign goals.
