When scheduled tweets don’t post as planned, it’s important to pinpoint the issue quickly. Start by checking the date, time, and time zone you’ve set. Small errors here can cause delays. If you’re using a team account, make sure you have the proper permissions to schedule and publish content. Next, review your tweet’s status to ensure it’s not saved as a draft instead of being queued. Check your internet connection at the time of scheduling, as interruptions can sometimes prevent tweets from being properly set. Lastly, see if Twitter is experiencing server issues that might delay posts. If none of these resolve the problem, try rescheduling the tweet manually or switch to a third-party scheduler for added reliability.