Question

How often should I follow up with Meta Ads leads?

Answer 1

The ideal follow-up schedule is:

• First Follow-Up: Within the first hour via email or SMS.
• Second Follow-Up: 24-48 hours later if no response.
• Subsequent Follow-Ups: Every 2-3 days for the next two weeks, providing value with each interaction.
• Long-Term Nurturing: Occasional updates or offers every few months for leads who haven’t converted.