Tracking the right metrics is crucial. Here are the key ones:
- CPA (Cost Per Acquisition): How much you spend to get one customer.
- ROAS (Return on Ad Spend): Revenue generated for every dollar spent.
- CTR (Click-Through Rate): How often people click on your ad.
- Conversion Rate: Percentage of visitors who complete a desired action.
- Impressions vs. Engagement: Are your ads getting attention?
These metrics help you adjust your campaigns for maximum success!
