Setting up conversion goals helps track the effectiveness of your campaigns. Here’s how:
- Navigate to Tools & Settings > Conversions.
- Click + New Conversion Action and choose your goal type:
- Website: Track purchases, form submissions, or button clicks.
- App: Measure downloads or in-app actions.
- Phone Calls: Monitor calls from your ads or website.
- Add the conversion tracking tag to your website or app.
- Test your setup by completing a dummy action to ensure accurate tracking.
Conversion goals let you focus on optimizing campaigns for measurable results.
