Question

Is there a way to make my Google Ad campaigns stop running after business hours and start again the next morning?

Answer 1

Yes, you can use this code to auto-pause at 5 PM and auto-enable at 9 AM.

• What it does: Pauses selected campaigns at 17:00 and enables them at 09:00 (account time zone).

• Safety: Only touches campaigns labeled AUTO_SCHEDULE. (Change or remove the label logic if you want it to affect all campaigns.)

• Scheduling: Set the script to run Hourly.

/**
 * Auto-pause at 17:00 and auto-enable at 09:00 (account time zone).
 * Affects only campaigns with label "AUTO_SCHEDULE".
 * Schedule: Hourly
 */
function main() {
  var tz = AdsApp.currentAccount().getTimeZone();
  var hour = parseInt(Utilities.formatDate(new Date(), tz, 'H'), 10); // 0–23
  var labelName = 'AUTO_SCHEDULE';

  ensureLabel_(labelName);

  if (hour === 17) {
    // 5 PM — pause enabled campaigns
    var it = AdsApp.campaigns()
      .withCondition("Status = ENABLED")
      .withCondition("LabelNames CONTAINS_ANY ['" + labelName + "']")
      .get();
    var count = 0;
    while (it.hasNext()) { it.next().pause(); count++; }
    Logger.log('Paused ' + count + ' campaign(s) at 17:00.');
  } else if (hour === 9) {
    // 9 AM — enable paused campaigns
    var it2 = AdsApp.campaigns()
      .withCondition("Status = PAUSED")
      .withCondition("LabelNames CONTAINS_ANY ['" + labelName + "']")
      .get();
    var count2 = 0;
    while (it2.hasNext()) { it2.next().enable(); count2++; }
    Logger.log('Enabled ' + count2 + ' campaign(s) at 09:00.');
  } else {
    Logger.log('No action this hour (' + hour + ':00).');
  }
}

function ensureLabel_(name) {
  if (!AdsApp.labels().withCondition("Name = '" + name + "'").get().hasNext()) {
    AdsApp.createLabel(name);
  }
}

How to use

1. In Google Ads: Tools & Settings → Bulk actions → Scripts → +

2. Paste the code → Authorize → Save.

3. Add the label AUTO_SCHEDULE to any campaign you want the script to control.

4. Schedule the script Hourly.