Poor LSA account management usually shows up as declining lead quality, unexplained spending, weak communication, or a lack of clear performance data. If an agency cannot explain where your budget is going or why results are changing, that is a red flag.
Other warning signs include missed or disputed leads not being addressed, outdated business information, poor lead follow-up, sudden account changes without explanation, and no clear reporting on leads, booked jobs, or cost per lead.
You should also be cautious if the agency controls your account completely and you do not have your own access. A good LSA manager should be transparent about the work being done, give you access to your account and data, and connect campaign performance to actual business results.
