Steps to Set Up Meta & Google Analytics Integration
1. Access Meta Events Manager → Go to Meta Business Suite > Events Manager > Select Meta Pixel.
2. Connect Google Analytics → Navigate to Partner Integrations > Search for Google Analytics > Click Connect.
3. Define Traffic Source Access → Choose All Traffic Sources or Only Meta Traffic.
4. Configure Event Mapping → Align Meta conversion events with Google Analytics goals.
5. Save & Verify → Check data flow in Google Analytics > Acquisition > Traffic Sources and use Meta Test Events tool.
6. Optimize Campaigns → Use insights for better attribution, reporting, and ad performance.
