To reduce fraud leads in your Meta campaigns:
- Add pre-qualification questions in lead forms
- Use conditional logic to filter low-intent users
- Avoid instant forms — send traffic to a landing page with CAPTCHA
- Switch to “Conversion Leads” objective for better quality
- Exclude Audience Network placements
- Use automation tools (like Zapier or Pabbly) to filter spam
- Refine targeting — avoid overly broad audiences
These steps help improve lead quality and cut down on fake submissions.
