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by Marketing Guru (8.2k points)

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by Ad Innovator (11.6k points)
Yes, there are restrictions on text and visuals for Meta Carousel Ads, and they can feel a bit limiting. Meta recommends keeping text overlays minimal—ideally, less than 20% of the image. While ads with more text might still run, their reach could be reduced because Meta prioritizes cleaner visuals. Plus, visuals must be high quality, properly formatted (like 1080x1080 pixels), and free from excessive clutter. Any blurry or low-resolution content could hurt performance. These guidelines aim to improve user experience, but they can stifle creativity if you rely heavily on text or complex designs. Simplicity really works best here!
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