If your duplicated $5/day ad spent the budget and brought zero leads in 24 hours, that’s a clear signal it’s not delivering like your original—even though it’s an exact copy.
What Might Be Going Wrong:
- Duplication resets learning, so even a high-performing ad has to re-optimize from scratch.
- Audience overlap with the original can cause competition between your own ads, driving up cost per result.
- Ad fatigue or timing variance could also be in play—what worked yesterday may not hit the same today.
How Long Should You Wait?
Give it 48 hours max. If there are still no signs of traction, turn it off.
Next time, tweak something small (headline, image, CTA) so Meta treats it as a “new” piece of content—not just a copy.
Better Approach:
Instead of duplicating the ad unchanged, try scaling the original by:
Increasing budget slowly (e.g., 10–15% every few days),
Or duplicating into a new campaign with fresh audience targeting.
