Question

I want to see the reach from Facebook ad that is a boosted post from a Facebook page. I want to see the organic reach and paid reach separately. I'm struggling to see this anywhere. There is no ads manager on the account. Please tell me if this is possible to see the organic reach and paid reach separately.

Answer 1

Yes, you can see organic vs. paid reach separately for a boosted Facebook post, even without using Ads Manager.

1) Go to Your Facebook Page

 Use the account that manages the page.

2) Find the Boosted Post on your timeline.

3) Click on “View Insights” (or “Boost Summary”) below the post.

4) Under Post Insights, you'll see:

1. Total Reach
2. Paid Reach
3. Organic Reach

Facebook breaks these out clearly—often as bars or side-by-side numbers—so you can compare both.

Note:

This only works for posts boosted from the Page itself.

If you're using Meta Business Suite, you can go to “Content” > “Published posts” and click on the post to see the same breakdown.