Question

I wanna run video ads on all meta placements and platforms, can anyone plz tell me in which aspect ratio and dimensions i have to shoot this video to cover all the platforms?

Answer 1

For video ads across all Meta placements, shoot in 4:5 aspect ratio (1080×1350 px). It works well on most platforms like Facebook and Instagram Feeds.

Optional Ratios for Specific Placements:

• 1:1 (1080×1080) – Feeds, Marketplace
• 9:16 (1080×1920) – Stories, Reels
• 16:9 (1920×1080) – In-stream, Facebook Watch

Tip: Shoot in high resolution with safe margins to crop into other formats easily.