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by Marketing Guru (8.5k points)

I’m running an ad. I turned off all enhancements, but sometimes I still see my ad showing up and it shows up really zoomed in. Is there anyway I can stop the zooming in? The size of the ad is 1080 x 1080 I only have it showing up in the feeds. So I believe it should be fitting everywhere. Just confused why it’s showing up zoomed in sometimes and other times comes up perfect.

1 Answer

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by Ad Innovator (11.6k points)

Yes, even with enhancements turned off, Meta may still apply them due to:

  • Auto-formatting for placements like Stories or Reels

  • Past Advantage+ settings that persist unless the ad is recreated

  • Lack of custom creatives per placement

Fix:

  • Double-check that Standard Enhancements are off

  • Customize creatives for each placement

  • Duplicate and recreate the ad if issues persist

  • Avoid Dynamic Creative if full control is needed

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