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by Marketing Guru (8.5k points)

Even after removing out-of-stock items from our feed, dynamic ads still display them for a few days. Is there a cache or sync delay between feed and live ads?

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Even after you remove out-of-stock items from your product feed, Facebook can keep showing them for 1–3 days because of:

  • Feed Sync Delay: Catalog updates don’t happen instantly; scheduled fetches can take hours to process.

  • Cache Lag: Facebook caches catalog data for performance, so old inventory can linger in dynamic ads.

  • Ad Set Indexing: Dynamic ad sets sometimes refresh more slowly, especially if you have a large catalog.

What you can do:

  • Force a Manual Feed Update: In Commerce Manager, click Request Update on your catalog feed.

  • Check Item Status: Make sure removed products show as Deleted or Out of Stock in your catalog diagnostics.

  • Use Automatic Rules: Set up rules to hide out-of-stock items automatically instead of relying only on feed removals.

Yes, this lag is normal. Expect a short delay between feed changes and live ad updates. For faster sync, manually refresh the feed and confirm item statuses in Commerce Manager.

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