Hi! Audience retention shows where viewers drop off in your videos:
- Navigate to the Engagement tab in Analytics.
- Check the Audience Retention Graph for each video.
- Identify dips (drop-off points) and peaks (high engagement).
Use this data to:
- Shorten intros if drop-offs occur early.
- Maintain pacing to keep viewers engaged throughout.
- Double down on content types or formats driving peaks in retention.
Improving audience retention boosts watch time and video performance in YouTube’s algorithm.
