Question

Transition strategies from FBM to FBA after Feb 8 changes?

Answer 1

1. Inventory Audit: Export FBA eligibility report → prioritize Prime-eligible SKUs

2. Split Strategy: Top 20% velocity → FBA; bottom 80% long-tail → FBM

3. Replen Cycle: Launch FBA → rank → stabilize → test FBM migration (70% velocity drop)

4. SFP Bridge: Test Seller Fulfilled Prime for Prime badge without full FBA commitment (99% tracking req.)