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Can ad rotation be used with Responsive Search Ads (RSAs)?

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Yes, ad rotation applies to ad groups containing Responsive Search Ads (RSAs) and Expanded Text Ads (ETAs):

  • Optimize Setting: Works well with RSAs by automatically prioritizing headline-description combinations that perform best.
  • Rotate Indefinitely: Useful when running RSAs alongside ETAs for direct performance comparison.

Ad rotation helps you refine the balance between automation and manual control when managing RSAs.

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