An eligible Austrian business may show a different LSA verification badge because Google assigns badges based on the business category, location, and verification requirements that apply to that business. Not every industry or business qualifies for the same badge.
For example, one business may qualify for Google Screened while another qualifies for Google Guaranteed, depending on the services they provide and the screening or licensing requirements involved.
Other factors, such as the business’s professional licenses, insurance, background checks, and verification status, can also affect which badge appears.
So, having the same market, location, or general service as a competitor does not necessarily mean both businesses will receive the same LSA badge.
