Hi! Ad extensions provide additional information, making ads more useful and increasing visibility:
Types of Extensions:
- Sitelink Extensions: Direct users to specific pages (e.g., "Pricing" or "Contact").
- Call Extensions: Include a phone number for immediate contact.
- Callout Extensions: Highlight features like “Free Shipping.”
- Structured Snippets: List services or products (e.g., "Types: Men’s, Women’s, Kids’").
Benefits:
- Improve CTR by offering more options.
- Increase Ad Rank and reduce CPC by enhancing ad relevance.
Extensions provide valuable context and boost engagement.
