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by Marketing Guru (9.2k points)

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by Marketing Guru (8.3k points)

It depends on the campaign and available reporting dimensions. Google Ads API reporting includes an ad_network_type segment with values including MAPS, SEARCH, YOUTUBE, DISPLAY, and others. This can provide more granular analysis than looking only at campaign-level totals, although available segmentation depends on the resource and report being queried. 

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