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by Marketing Guru (9.0k points)
Revenue is calculated based on ad views, clicks, and Premium membership watch time. Here’s how it works:

1. Ad Revenue: Creators earn a share of the revenue YouTube makes from ads shown on their videos.

Creators receive 55% of ad revenue, while YouTube retains 45%.

2. CPM (Cost Per Mille): Ad revenue is influenced by CPM, which is the cost advertisers pay for 1,000 ad impressions.

3. YouTube Premium Revenue: Creators earn a portion of the subscription fee based on watch time by Premium users.

Your earnings depend on factors like audience location, engagement, and video length.
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